Our ideas, solutions and artistic expressions are becoming less original & diverse.
One of the primary use-cases for ChatGPT is to use it to become more creative, or to generate new and unique ideas.
This recent study considers how, instead of ChatGPT making us more creative, it leads to similar ideas across disparate users. It also leads us to approach and experience the creative process differently.
In a study with 36 participants, the researchers found that users of ChatGPT produced less semantically distinct ideas compared to alternative creativity support tools (CSTs).
Additionally, ChatGPT users generated more detailed ideas but felt less responsible for them.
The challenge is that a large number of people are using highly centralised, data-driven AI systems (such as ChatGPT) for our creative ideas and content. This leads to decreased diversity in the results of our creative processes, amongst other things.
Below on the right, is a representation of users making use of ChatGPT to produce much more homogenous ideas. At a group level users on the left are making use of more traditional creativity support tools with more diverse ideas.
